HealthyDoesOrganic!
Dear Members and Retailers,
September is a busy month for all things organic. HealthyDoesIt is here to inform consumers and to help health stores to spread the word.
Please find below links to the retailer and member toolkits that we have created for you, including social media adverts and some features to support any activity that you’re creating around organic at this time of the year.
Please find your toolkit links below:
- Retailer toolkit access
- Member toolkit access
To find out more about how you can support the campaign:
email: esther@healthydoesit.org
T: 0208 481 7100
Press enquiries: hfma.road@roadcommunications.co.uk
We are proud to announce our new initiative www.healthydoesit.org which is widely supported by other industry stakeholders. It’s been a major undertaking and a huge achievement.
We’ve been so encouraged by the positive response that we’ve had from so many people within our industry, most notably the National Association of Health Stores and the Health Food Institute. With their help, we’ve created a site that aims to educate and inform the consumer about natural approaches to health, and to drive footfall into health stores.
The HFMA’s Executive Director, Graham Keen says: “The UK natural products industry is a national success story, helping millions of people to lead healthier lives. The government gave priority status to high street health stores during lock-down in recognition of the level of expertise available in-store, and the fact that natural health products have increasingly been recognised as playing a key role in keeping the nation healthy. HealthyDoesIt aims to educate consumers about the effectiveness of self-care using natural products. And supporting your local health food store also helps to keep your local community healthy and thriving too.”
Take a look: www.HealthyDoesIt.org
For more information:
- Retailer toolkit access
- Member toolkit access
- Trade, media, retailers: esther@healthydoesit.org
- Consumers: hello@healthydoesit.org
