As the authoritative voice of the natural health industry, the HFMA supports the interests of its members with legislators and regulators; promotes industry best practice for product quality and safety; and provides responsible information for consumers.

Our member companies market specialist health products, which encompass a wide variety of sectors including:

  • Vitamin and mineral supplements
  • Herbal and botanical products
  • Sports Nutrition products
  • Foods for Special Medical Purposes
  • Functional foods
  • Health foods
  • Natural remedies
  • Vegetarian/vegan foods
  • Organic foods
  • Homeopathic and aromatherapy products

Become a member and enjoy exclusive benefits

There has never been a more important time to protect and promote your interests, and those of the industry.

About the HFMA

The HFMA is a not-for-profit, but financially sound, organisation that was founded in 1965 to represent the interests of manufacturers and suppliers of specialist health products in the UK. Our c.130 member companies include many suppliers of specialist food supplements and health foods.

Subscriptions are fair, based on sales, and the organisation is fully-democratic. Each full member has one vote, regardless of size, and is welcome to stand for Council.

The HFMA operates long-standing Codes of Practice to ensure that member companies adhere to high standards and offer good quality and safe products to UK consumers. As such, we welcome proportionate and clear legislation designed to ensure that consumer choice is informed by responsible and accurate information.

The HFMA supplies sound information and advice to both member and non-member companies, and promotes positive communications and public relations, training and education and the highest quality standards of products and services.

The HFMA’s Code of Advertising Practice was formed in 1978, and the first label and advertising advisory service in 1998. The Code sets out the regulatory framework for specialist health products, and is administered by the HFMA’s Primary Authority-accredited CLEAR CHECK service.

A second Primary Authority-accredited Code, for the maintencnce of quality throughout the botanicals supply chain, is now in place.

HFMA Event videos

2020 AGM Highlights

Latest Health of the Nation Survey

2020 Award of Honour

2020 Health Journalist of the Year

Micronutrients and Health APPG

The HFMA manages the Secretariat for this Parliamentary group, which aims to help form strategies in Parliament around the vital role of micronutrients (vitamins and minerals) in helping people to be healthier.

The group has already held nine successful meetings on the subjects of Pre-Conception Nutrition, Improving Teenage Nutrition, The Global Burden of Chronic Disease, Nutrition and Healthy Ageing of the Brain and Nutrition, Immunity in older people, Cardiovascular Health, Potential Healthcare Cost Savings from Food Supplements, Fortification of Flour with Folic Acid and Iron Status in Young Women.

In the current post-pandemic and post-Brexit environments, and all of the challenges those bring, it will be more important than ever for our members’ interests to have a voice in Westminster.

Our Primary Authority Coordinated Partnership

Primary Authority (PA) is a statutory scheme which enables a business to form a legally recognised partnership with a single local authority.The scheme been extended to allow for co-ordinating of partnerships between businesses that have common regulatory issues, such as members of Trade Associations like the HFMA.

HFMA member companies can enjoy the benefits of this arrangement at no additional cost, and the PA partnership enables us to seek Assured Advice for our members on issues of potentially problematic significance and, as part of an appropriate due diligence defence, a company is able to rely on the advice provided by its PA.

Currently there are 103,400 businesses in the UK benefitting from Primary Authority partnerships, and of this 100,183 are in Coordinated partnerships like the one that HFMA members enjoy.

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