Clear Check

Trusted. Respected. Valued.

In a tough regulatory environment, it’s useful to have someone to turn to with insight and expertise. This is the essence of CLEAR CHECK, which was created to help and inform people towards labelling and marketing copy compliance for natural health products.

Hundreds of companies each year receive specialist and cost-effective advice from CLEAR CHECK, and HFMA members are entitled to a reduced hourly rate.

For expert advice...

“CLEAR CHECK has evolved over many years, whilst regulations around food, food supplements and botanicals have been shaped and formed. For this reason, we have in-depth knowledge about why and how Regulatory requirements exist as they are. This gives us key insights around what can, or cannot be said, within Regulatory Requirements.”

Gwyneth Massey

For all kinds of queries and questions...

“People come to CLEAR CHECK with many different questions, ranging from complex, and often idiosyncratic, technical and regulatory queries to requests for advice about label content. Assisting companies of all shapes and sizes, on a daily basis, helps us stay sharp and on top of our game. No matter what challenge the industry is faced with, CLEAR CHECK is equipped, determined and well positioned to find a solution.”

For help and support...

“CLEAR CHECK actively produces Guidance Notes to help inform people about the current regulatory position in all kinds of areas: Allergens, Country of Origin, or Health Claims. We are mindful that information changes all the time, and this is communicated to HFMA members on a regular basis. Our webinars are also a chance to update knowledge and to meet others working within regulatory fields in the industry.”

Jenny Carson

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Primary Authority Partnership

Surrey and Buckinghamshire Trading Standards have assessed HFMA CLEAR CHECK® service for its food standards support and concluded that “The quality level has been independently reviewed and in our opinion is likely to provide users of those services with a defence of ‘having taken all reasonable precautions and exercised all due diligence’…”. Please contact HFMA CLEAR CHECK® for further details.